Simple Business Knowledge for Business Owners

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Core Revenue and Target Metrics: How to Measure and Improve Sales Performance

Core Revenue and Target Metrics: How to Measure and Improve Sales Performance

Core Revenue and Target Metrics: How to Measure and Improve Sales PerformanceValdi Venter
Published on: 14/08/2026

Learn how to calculate and use quota attainment, sales revenue, average deal size, sales velocity, total customers, and MRR growth to improve your small business sales performance.

Business MetricsSales Metrics
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Profitability Metrics: The Numbers That Show Whether Your Business Is Really Making Money

Profitability Metrics: The Numbers That Show Whether Your Business Is Really Making Money

Profitability Metrics: The Numbers That Show Whether Your Business Is Really Making MoneyValdi Venter
Published on: 11/08/2026

Learn how to measure gross profit, net profit, ROE, sales revenue, cash flow and burn rate to understand your small business’s true financial performance.

Business MetricsFinance Metrics
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Business Performance Metrics: Why Measuring Your Business Matters

Business Performance Metrics: Why Measuring Your Business Matters

Business Performance Metrics: Why Measuring Your Business MattersValdi Venter
Published on: 10/08/2026

Learn why business performance metrics matter and how measuring finance, sales, marketing, employees, safety and operations can help small business owners make better decisions.

Business Metrics
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